CelinaRob is a fashion brand that stands out for its stunning designs and the powerful stories woven into each piece. Founded by Rebecca Bolou Owotorufa, the brand allows women to express their inner strength and beauty through garments that transcend borders.
Rebecca’s journey into fashion is as remarkable as the brand itself. Hailing from Niger Delta, she witnessed firsthand the devastation of her homeland due to the environmental toll of the oil industry. The impact of this destruction, especially on women who held beauty close to their hearts, drove Rebecca to seek a way to bring beauty back into her world. Starting with little more than ambition and a desire to create, she taught herself to sew and began crafting garments that reflected the beauty she saw in nature and in the resilience of women.
As CelinaRob’s creative force, Rebecca channels her life experiences and cultural heritage into every collection. The brand’s pieces are not just clothing but reflect the transformative journey that Rebecca has undergone.
A tribute to the strength and beauty of women everywhere.
Her latest collection OPUERE captures this spirit of resilience and growth. In the Ijaw language “big woman” symbolizes a woman who faced adversity and emerged stronger, exhuming grace and confidence.
But CelinaRob is not just about fashion; it’s about making an impact. Rebecca’s work extends beyond the realm of design into social causes that matter. When featured at Wolverhampton’s Global Diabetes Initiative, the OPUERE collection raised funds for diabetic children in Cameroon. This act of giving back showcases how CelinaRob blends creativity with purpose, using fashion as a tool for positive change.
Rebecca’s vision for CelinaRob continues to inspire. She’s not only focused on building a brand but a legacy, something that will outlive her. Each collection celebrates feminine strength, heritage, and beauty. A reminder that fashion can be both a personal expression and a force for good in the world.
