Founded by Nyema Igwe, Pop of Culture is a lifestyle brand that organizes social events such as popup shops, workshops, mixers, and exhibits that promote networking, shopping, and business growth. Their mission is to create an ecosystem, centered around business and entertainment, that provides superior value and opportunities for Black entrepreneurs and creatives around the world. They have organized popup shops in NYC, Columbus, Atlanta, Houston, and Oakland. This year, Nyema decided to expand the brand internationally, starting at home in Nigeria. Nigeria, in general, is filled with talented, dedicated, and innovative entrepreneurs and creatives who are building amazing brands. But Lagos is where a lot of the magic happens and where a lot of people come to start and grow their brands. Pop of Culture wants to tap into the greatness and be one of the businesses that are putting Nigerian fashion, beauty, and lifestyle brands on the map, nationally and internationally. Eventually, as they create more value and gain popularity, Pop of Culture will do more across Nigeria and Africa. <\/p>\n\n\n\n
On October 3rd<\/sup> and 4th<\/sup>, they held their first popup shop with 13 brands. The event was held at The Metaphor<\/a>, a social house and event venue in Victoria Island owned and operated by Daniba and Deinte Dan-Princewill. The Metaphor is a popular space in Lagos that hosts various types of events and activities such as jazz nights, paint & sip, launch parties, and photoshoots. Check out pictures of the space below! <\/p>\n\n\n\n For this event, there were 13 fashion, beauty, and lifestyle brands participate across both days with Saturday being the busier day. Check them out below. <\/p>\n\n\n\n Wanni Fuga is a contemporary womenswear brand founded in 2014 by Toluwani Wabara. Over the years, they’ve grown to have thousands of customers worldwide and some of that success is attributed to their unique ability to produce ready to wear outfits with trend-setting abilities that appeal to a broad market. The company is constantly improving its services to make shopping a better experience for its customers. <\/p>\n\n\n\n You can shop WF on the Pop of Culture Marketplace by clicking here<\/a>! <\/p>\n\n\n\nWanni Fuga<\/strong> <\/h2>\n\n\n\n