The post Burna Boy’s ‘African Giant’ Hits #330 on Rolling Stone’s ‘500 Greatest Albums of All Time’ appeared first on Rededit Magazine.
]]>Renowned for his Afro-fusion sound, Burna Boy has consistently pushed the boundaries of music, fusing hip-hop, R&B, dancehall, and Nigerian music to create a genre-defying experience. “African Giant” showcases his dynamic artistry, featuring collaborations with Angelique Kidjo, Future, Serani, and Nigeria’s Kel-P, who played a pivotal role in producing much of the album.
In a statement, Burna Boy emphasized his desire not to be boxed in, leading to the creation of Afrofusion. The album’s sinuous, introspective, and pointed tracks address self-enriching politicians and the history of British imperialism in Nigeria. Burna Boy’s lyrics, primarily in Pidgin, Yoruba, and Igbo, resonate with audiences globally.
Rolling Stone ‘s recognition of “African Giant” on their ‘500 Greatest Albums of All Time‘ list underscores Burna Boy’s influence and impact on the international music scene. The album’s ranking at number 330 highlights its enduring significance and contribution to the rich tapestry of global musical achievements.
The post Burna Boy’s ‘African Giant’ Hits #330 on Rolling Stone’s ‘500 Greatest Albums of All Time’ appeared first on Rededit Magazine.
]]>The post Interview with The Co-founder of Africa Creative Market appeared first on Rededit Magazine.
]]>I started out on TV as a presenter and producer with Galaxy TV many years ago. I always knew I wanted more and desired to explore my creative side. Subsequently, I joined TBWA Concept as a copywriter, which was one of the most awarded and respected agencies at the time. From there, I moved to CentrespreadFCB, top ad agency at the time, as senior manager Copy. Later, I joined HITV as the Creative Manager for three years. After that, I took on the role of the Creative director for Glo at SO&U Saatchi&Saatchi for four years before assuming my current position as the Country Manager at Paramount.
The connection between being a creative leader and a business leader, as I am at Paramount, stems from my involvement in various ventures. I co-founded a digital marketing agency, Distinct Ideas Africa Limited. I also co-ran a talent management company in collaboration with a partner. What qualified me for this role was my deep understanding of how media works, informed by experience as both an employee and an entrepreneur.
I had two radio shows that ran every weekday for many years – “Final Score” on City FM 105.1 and a football hangout with Bada on Radio Continental. In these roles, I was not only responsible for creating and presenting content but also crucially involved in selling and marketing them. I built critical media agency relationships across major agencies and directly with brands/clients, understanding the language and intricacies vital for a business like Paramount that has a linear business that feeds off advertising revenue. My leadership skills have served me well in this role, and I’ve been in this position for six years now.
The advice is straightforward: be prepared for the challenges. Nigeria poses a difficult operating environment for any business, but it’s also a place where your business can thrive rapidly. If you expected a smooth ride without bumps or turbulence, you’d be deceiving yourself. Prepare to be resilient, be ready to go the extra mile – your endurance will be your greatest asset. It’s not just about your ability to run a business, inspire people, or attract clients; resilience is one attribute that will keep you in business for long.
Despite the unfriendly economic conditions, finding a way is imperative. For me, resilience is the crucial quality a business owner needs because challenges are constant. However, persisting through them yields incredible rewards. Successfully running a business in Nigeria means you can do well in any other business environment globally. Those who achieve this feat should be regarded as superheroes and awarded for their accomplishments in my opinion. It is far from easy at all.
We can all agree that the growth and evolution of the creative sector in the developed world has primarily been driven by technology over the years. Take music, for example – we’ve progressed from cassettes to CDs, and now, there’s no need for physical items; just your phone and a subscription on a streaming platform allow you to access an unlimited library of music from all over the world. This technological shift extends to every facet of the creative industry, from film and dance to spoken word to fashion, photography, name it. Technology is transforming everything; we’re now delving into virtual stores for fashion, where you can go online and try out an outfit of your body size without needing to go to a physical store .
Technology is the lifeblood and heartbeat of this industry. Everyone in this space must embrace technology in both their creative processes and distribution methods, enhancing the overall experience for end consumers. Running away from technology isn’t an option, and there’s immense potential if entrepreneurs leverage the opportunities it provides. My advice to business owners is simple: recognize that the game is global, stay aware of trends that reshape the landscape, especially those game-changers, embrace them, and employ local and native intelligence to adapt them to our unique environment. Doing so will undoubtedly yield abundant benefits.
One challenge in the music industry is its high cost; nowadays, it’s almost a rule of thumb that you can’t effectively market or promote a song without spending 40 to 50 million naira. This includes expenses for shooting music videos, promoting on radio, TV, clubs, and even taking it to the streets. It’s a substantial financial investment with no guarantees, making it quite challenging. However, if you navigate these challenges wisely, there are opportunities for incredible benefits, particularly if you achieve global superstar status like Wizkid, Davido, Rema, Asake, Ayrastar, Burna Boy, or Tems. The potential is vast, but the challenges are equally daunting, requiring a delicate balance.
In terms of my unique experience managing talents, working with A-Class stars presents its own set of difficulties. One of the most challenging aspects is ensuring they adhere to the agreed-upon plan. Occasionally, artists might show up at private events for extra earnings, which can conflict with their brand image. As a talent manager, maintaining brand consistency is crucial, and it’s an ongoing struggle. Nevertheless, these experiences serve as valuable lessons. Each encounter enhances our understanding and equips us better to work with talents. We remain committed to advising them and implementing global practices to facilitate their continual improvement.
In merging the worlds of advertising and music, navigating the interplay of creativity and business in the entertainment industry is akin to orchestrating a finely tuned symphony. It involves harmonising the distinct melodies of creative expression and financial pragmatism.
From the advertising realm, I’ve honed the art of crafting compelling narratives and visuals that not only capture a brand’s essence but also engage audiences effectively. Meanwhile, my experiences in the music industry underscore the need for a strategic approach, considering budgets, market dynamics, and the unpredictable nature of the field.
The challenge lies in seamlessly aligning creative vision with business objectives. It’s about creating campaigns and music projects that not only showcase artistic brilliance but also resonate commercially. This requires constant collaboration with artists, marketers, and industry stakeholders for a cohesive and effective strategy.
My approach at this intersection revolves around creating a synergy where artistic endeavours thrive creatively and contribute to the bottom line. It’s a dynamic process that demands adaptability and a keen awareness of the ever-evolving entertainment landscape, aiming to produce impactful projects resonating on both creative and commercial wavelengths.
In my role as a co-founder of Africa Creative Market, our mission revolves around making a substantial impact in terms of training, mentorship, and collaborative efforts for local creators in Nigeria and beyond. We envision a dynamic and flourishing ecosystem where creators have the opportunity to enhance their skills, receive valuable mentorship, and engage in collaborative initiatives.
Training is a cornerstone of our approach, aiming to provide creators with the tools, knowledge, and insights necessary to navigate the intricacies of the creative industry. Through targeted training programs, we seek to equip them with the expertise needed to not only hone their craft but also to adapt to the evolving landscape of the creative sector.
Mentorship is another crucial aspect of our initiative. We believe in the power of guidance and shared experiences. By connecting seasoned mentors with emerging talents, we aim to provide a support system that goes beyond formal education, offering practical advice, industry insights, and a roadmap for personal and professional growth.
Collaboration lies at the heart of our vision. We aspire to create a collaborative environment where creators can synergize their talents, exchange ideas, and work together on innovative projects. This not only enriches the creative process but also opens up new avenues for creators to showcase their work to a broader audience, both locally and globally.
Our ultimate goal is to foster a community that thrives on the principles of learning, mentorship, and collaboration. By doing so, we believe we can contribute significantly to the development of a robust and globally competitive creative industry in Nigeria and beyond, empowering creators to reach new heights of success and recognition.
Balancing academic pursuits, including my MBA studies, with professional responsibilities and creative endeavours involves effective time management and prioritisation. Juggling the demands of academia and work requires careful planning to ensure each commitment receives due attention. Additionally, as a co-founder of Africa Creative Market, integrating this initiative into my schedule involves aligning its goals with my academic and professional pursuits, creating a cohesive approach that contributes to both personal and collective growth.
If I could have any superpower, it would be the ability to inspire boundless creativity in others and provide the tools and world class infrastructure necessary to nurture talent to international levels of competence across the length and breadth of Africa. I would use it to fuel innovation, collaboration, and elevate the entire creative industry by fostering a continuous wave of fresh ideas and artistic expression that are commercially viable here and in international markets.
If stranded on a deserted island, I would definitely listen to Asa’s self-titled album Asa. It has to be one of the most complete bodies of work by a Nigerian Artiste in history. Wizkid’s Superstar and Wande Coal’s Mushin to Mohits will come close to being my pick as well.
The post Interview with The Co-founder of Africa Creative Market appeared first on Rededit Magazine.
]]>The post Davido and Yemi Alade , Winners of Trace Naija First ever Award winners appeared first on Rededit Magazine.
]]>The Trace Awards 2023 ceremony was a grand affair, hosted by Nigerian music icon D’Banj and the globally acclaimed Angolan supermodel Maria Borges. The evening was filled with electrifying performances from Davido, Kizz Daniel, Yemi Alade and more.
Among the impressive lineup of nominees this year were household names such as Burna Boy, Davido, and Yemi Alade.
Best DJ – Michael Brun (Haiti)
The post Davido and Yemi Alade , Winners of Trace Naija First ever Award winners appeared first on Rededit Magazine.
]]>The post 16th Headies Winners List appeared first on Rededit Magazine.
]]>The show was hosted by award winning actress OsasIghodaro and American actor, Terrence J. Wande Coal, Blaqbonez, and Young Jon delivered amazing performances of their unique genre of music at the event.
Many special moments were recorded. Including Rema’s speech on appreciating the music industry and its role.
Some interesting and anticipated wins were that of Asake, Burna Boy, Arya Star,and Chike. Here’s a list of the winners in last night’s show.
ROOKIE OF THE YEAR
Odumodublvck
PRODUCER OF THE YEAR
Rexxie (Abracadabra)
SONGWRITER OF THE YEAR
“Loyal” Simi
BEST R&B SINGLE
“For My Hand” by Bruna Boy ft Ed Sheeran
BEST RAP SINGLE
Declan Rice” by Odumodublvck
BEST VOCAL PERFORMANCE (FEMALE)
“In Between” Waje
BEST VOCAL PERFORMANCE (MALE)
Kpe Paso” Wande Coal
BEST ALTERNATIVE SONG
“Earth Song” by Wizard Chan
SONG OF THE YEAR
Last Last” – Burna Boy
ALBUM OF THE YEAR
Mr Money With The Vibe – Asake
BEST RAP ALBUM
Young Preacher – Blaqbonez
BEST ALTERNATIVE ALBUM
Gbagada Express – Boj
BEST R&B ALBUM
The Brother’s Keeper – Chike
BEST FEMALE ARTISTE
Ayra Starr
BEST MALE ARTISTE
Rema
NEXT RATED
Asake
AFRICAN ARTISTE OF THE YEAR
Rema (Nigeria)
LYRICIST ON THE ROLL
Payper Corleone – “Fly Talk Only”
BEST INSPIRATIONAL SINGLE
“Eze Ebube” – Neon Adejo
Rema
BEST WEST AFRICAN ARTISTE OF THE YEAR
Black Sherif (Ghana)
BEST EAST AFRICAN ARTISTE OF THE YEAR
Diamond Platnumz
BEST NORTH AFRICAN ARTISTE OF THE YEAR
El Grande Toto – Morocco
BEST SOUTHERN AFRICAN ARTISTE OF THE YEAR
Focalistic – South Africa
BEST CENTRAL AFRICAN ARTISTE OF THE YEAR
Libianca – Cameroon
BEST MUSIC VIDEO
“Calm Down (Remix)” by Director K
BEST RECORDING OF THE YEAR
“Soweto” by Victony and Tempoe
BEST COLLABORATION
Spyro ft. Tiwa Savage– “Who’s Your Guy Remix”
BEST STREET-HOP ARTISTE
Seyi Vibez – “Chance (Na Ham)”
AFROBEATS SINGLE OF THE YEAR
“Last Last” – Burna Boy
HEADIES’ VIEWERS’ CHOICE
Victony & Tempoe – “Soweto”
The post 16th Headies Winners List appeared first on Rededit Magazine.
]]>The post Davido Confirms Marriage with Chioma appeared first on Rededit Magazine.
]]>Nigeria’s superstar David Adeleke, shares on an exclusive interview with media influencer Bukunmi Adeaga -Ilori popularly known as Kiekie.
Davido said, “Just being away, you know I have had a lot to think about definitely. Time to rest, reflect on a lot of family time and time to make music again. You know, I remade the album. Before I went on a break I actually had an album ready. I had a tour ready. You know we did the album. I travelled. It was crazy. I’m married. A lot of different things but yeah, we are ready now to get back on the road. The album is out, it’s amazing.”
The news of his marriage has just been speculations , because pictures or news were not posted by either of theAdeleke couples.
Watch the full interview of Davido here.
The post Davido Confirms Marriage with Chioma appeared first on Rededit Magazine.
]]>The post Black Girl Magic – 10 Black Women Slay At The Grammy appeared first on Rededit Magazine.
]]>Let’s start with the Star girl Tems, who won her first grammy at the 65th Grammys.
Queen Bey has shown so many black women that it is possible. In her slay, music, and award nominations. This is her 32nd award. Beyoncé’s BreakMySoul wins Best
Dance/Electronic Recording at the Grammies
With 5 nominations at the Grammy’s, this is how you show up!
Lizzo takes home the #GRAMMYs “Recording of the Year award with “About Damn Time.
Winning her first Grammy award in the best audiobook, narration, and storytelling recording winner for her book “finding me”. Viola showed up in this unique piece.
The Fashion and Music icon looks like barbie as always. But this time, in blue.
Samara Joy won her first GRAMMYs in the category “Best Vocal Jazz Album”.
As one of the presenters at the grammy award. This is how sZa showed up
In the Maverick city team, won 4 grammies. Mary’s outfit was simple yet beautiful.
Alright, we have Muni long the literal “Pink Barbie” for the night.
Ending this list with Queen Latifah, looking stunning in this black dress at the grammy.
Whose look is your favorite for the 65th Grammy award? Tell us in the comments.
The post Black Girl Magic – 10 Black Women Slay At The Grammy appeared first on Rededit Magazine.
]]>The post Highlight of the 15th Headies appeared first on Rededit Magazine.
]]>The headies team went all out to bring the popular Anthony Andersen as the male host, and Osas Ighadoro as the female host of the 15th Headies Award.
Last but not least, this year’s headies received little to no media attention, along with the red carpet. However, we continue to eagerly await this prize.
The post Highlight of the 15th Headies appeared first on Rededit Magazine.
]]>The post Top Music Release Of The Week appeared first on Rededit Magazine.
]]>This week has been a roller coaster of song releases from Nigeria’s finest music artists. From M.I, Buju, Rema, and many others.
New music to our ears, is such a great feeling.
Notably, Nigerian artists have stayed at the forefront of afrobeat for decades; nonetheless, they still dish out some hot tunes as the days go by.
Take a bottle of cold drink as we unfold some of the week’s trendy releases for you.
1. Ayra Starr” Marvin superstar was featured by Jamaican songwriter “Skip Marley” on his latest single titled “Jade”.
Rykeyz produced the tune.
Steam the track below:
Christer Kobedi produced the song.
Listen and enjoy the track below:
The highly anticipated track was the rapper reassuring his fans of his capability to retain his standard in making hits.
Listen below:
The remix featured Selena Gomez, an American singer, songwriter, and actress.
The duet came a week after she met Rema backstage at his Rave and Rose world tour.
Play the track below;
The Album is composed of 16 tracks in all.
The latest project has the features of Flavour, Ycee, and Azana.
Stream and Enjoy the Album below:
The post Top Music Release Of The Week appeared first on Rededit Magazine.
]]>The post MI Abaga Releases New Album “The Guy” appeared first on Rededit Magazine.
]]>He posted a trailer for this album with the caption, “Thank you all for riding with me… #TheGuyAlbum is out! My prayer is that this album makes number 1 & produces a number 1 record!
Say a prayer for yourself in the comments. “
NAS, Wande Coal, BNXN, Temi Owo, Lord Vino, Olumide, Duncan Mighty, Phyno, Cavemen, Ossigrace, Chillz, Ice Prince, and Jesse Jagz are among the international and national artists featured on the 12-track album.
This introductory track on the album lyrically demonstrated his position as “The Guy” in the music industry, his family, and the business world.
Following the first track, the track “The Love Song” was also very much anticipated, after he used the trailer of this song to make a video in April, of how he met his fiancé.
There are so many emotions to be felt in this album. And it, once again, reminds us of what a legend MI Abaga is in the industry.
Listen to the album “The Guy” here.
For Android Users:
The post MI Abaga Releases New Album “The Guy” appeared first on Rededit Magazine.
]]>The post Janet Jackson’s Rythmic Nation Could Crash Laptops appeared first on Rededit Magazine.
]]>Janet Jackson is one of the world’s best-selling music artists. Her 1989 pop hit ‘Rhythm Nation’ is reported to have the ability to crash old laptops that have certain features. This report came when Raymond Chen, a Microsoft blogger, told a story. In his story, a computer manufacturer had found out that playing the Janet Jackson song caused certain laptop models to crash. Surprisingly, the sound could affect any similar laptop nearby.
Further investigation showed that the music video actually occurred when the song hit a particular frequency. The frequency was the natural frequency of any laptop model with 5400 RPM hard drives. What makes this occurrence concerning is the fact that it does not only affect the laptop used to play the music but any other laptop with 5400 RPM hard drives. In the world of technology and cybersecurity, that could become a big deal if exploited.
To handle the problem at the time of discovery, the computer manufacturer that found the vulnerability set a custom filter to identify and remove similar frequencies in any audio file. They also put a digital sticker reading ‘Do Not Remove’ on the custom filter. Hard drives have improved over the years, but it is possible that the digital mark is still there. Who knows what could come out of it?
Therefore, the Mitre Corporation has listed Janet Jackson’s ‘Rythmic Nation’ music video on the register of Common Vulnerabilities and Exposures (CVEs). It is listed as CVE-2022-38392 and acknowledged by the security vendor Tenable.
While this whole story sounds like the joke of the day, there is such a serious cybersecurity mess that could come out of it if taken lightly.
Keep reading to stay updated on recent happenings.
The post Janet Jackson’s Rythmic Nation Could Crash Laptops appeared first on Rededit Magazine.
]]>